Furniture customization can be completely personalized.

When it comes to custom furniture products, we first think of hand-made, small processing sites, a large number of hand tools, high prices and long delivery times, and now this concept can be completely changed. On Wednesday, Feimei Furniture officially launched a personalized customization service. The furniture can be dimensioned to the nearest millimeter, and can be shaped for columns and bevels.
Customization can also be used for people who are large or small, and may encounter a situation where they want to choose a non-standard size (greater than or less than the standard size set by the manufacturer). The Jinghua home reporter has also conducted a survey on this matter. The conclusion is that compared with the previous two years, there are fewer and fewer brands that accept non-standard size furniture customization. The conditions are also harsh, not only the amount of consumption has to reach a certain amount, but also the cost of special-shaped and corresponding materials. Compared with standard-size furniture, non-standard furniture is not only costly, but also has a long delivery period, and quality and service may change.
It is precisely because of the above reasons that non-standard products are either insecure products produced by small workshops or exclusive “nobles” with high prices and widows. In short, they are far from the ordinary people. In order to save some money, most people still give up the idea of ​​tailoring.
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Does non-standard always mean high cost and high price? The advancement of technology has solved this dead knot. On Wednesday, Feimei Furniture officially launched a “full-personalized” furniture customization service – the furniture size can be adjusted to the millimeter according to the special conditions of your home, and can also be used for columns, bevels, etc. Shaped design and processing.
Zhou Kaijun, general manager of Feimei Furniture, said that the current brand furniture enterprises are mass-produced, and non-standard products will affect the operation of the assembly line. If the price of a non-standard product is the same as that of a standard size product, the profit may not be enough for the operation cost of the machine to produce the product. Therefore, most companies that provide customized non-standard products will increase the price of the product. However, this problem is solved in the invisible, completely CNC production process, making the standard and non-standard technically no difference, although the cost is slightly higher than the mass production, but the price can be completely close to the people.
According to the understanding, Feimei has two aspects of customization. One is based on the original design style of Feimei Furniture, and the individualization is based on the length, height and depth. The other is completely based on the personality of consumers. The need for deep customization from the furniture design. On the basis of the original design, according to the actual usage habits of consumers, it is possible to retain the style of furniture that they like, and to make the size and capacity of the furniture more in line with their own aesthetics and usage habits; and the deep customization is from the room. Starting from the needs of the shape, the area and the consumer design DIY, it can fully realize the "tailoring".
Nowadays, the price of housing in Beijing is getting more and more expensive. It can be described as inch-inch gold. If you use standardized furniture in some special-shaped areas, it will waste a lot of space. It is neither economical nor beautiful, if you make up the room through decoration. Partially shaped, and will lose some of the area of ​​use, not worth the candle. Deep customization under new technology maximizes the use of furniture without sacrificing floor space. For example, under the stairs of the hopping floor, the raised walls on the walls of the house, and the corners of the irregular rooms, the custom furniture can be used to show the magical effect. The deformation of the furniture can save two or three square meters of the use area. The cost is also saved.
Effective addition of batching "Although personalization is a very attractive selling point, but this is not the whole of Feimei." Zhou Kaijun answered very honestly about how to balance the proportion of mass production and personalization.
He believes that batch and customization are always coexisting, and no one can replace anyone. For example, if there is an office building, the matching furniture must be batched. It is impossible that each set is different, but when you return home, each person will have special needs for his or her own uniqueness.
As a factory, everyone wants mass production, which is the lowest cost. However, you will lose some of your personalized customers. What we do is to have both, to make personalized customization an effective complement to mass production while satisfying the interests of consumers.

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