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During the training, Professor Fan Yunfeng introduced the latest achievements in his analysis of the changes in the macroeconomic trends of the international and domestic markets in recent years, and used his original set of Yunfeng marketing theory system to teach scientific marketing, market research and new. The strategy and method of customer development clarified the relationship between marketing and customers, and made a key explanation on how to effectively develop new markets, meet customer needs and marketing practical skills. Professor Fan's theory is related to reality. In the training, a large number of practical cases and stories are listed. The easy-to-understand and interesting teaching style wins the applause of sales and management personnel. The training was carried out on the premise that the macro-international situation at home and abroad was not optimistic and the marketing work faced new and arduous tasks. Through training, the marketing staff's vision has been broadened, the professional theoretical knowledge level has been improved, and the market ability and level have been developed. The marketing personnel will apply the new marketing management knowledge learned to practice, with new marketing methods and methods. Opening up new markets and consolidating the company's leading position in the market and market share played a positive role in promoting the market.
Zhongnan Diamond: Emphasis on marketing strategy to cultivate sales talents
In early September, Zhongnan Diamond Company hired Professor Fan Yunfeng, vice president of China Marketing Association, to teach the company's sales staff. Professor Fan Yunfeng has been engaged in corporate marketing management research for more than 20 years. He is knowledgeable and has a unique marketing theory. He is a representative of China's marketing management strength. The topic of this training is “Diamond Market Development and Marketing Strategyâ€. The marketing and management personnel of the company's marketing department participated in the training and learning.